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Generated revenue of  1.2 CR in just 1 year

Lumba World is a well-known brand in the modular kitchen industry in Mumbai. The company offers a wide range of modular kitchen solutions, including cabinets, countertops, appliances, and accessories. 

​Lumba World is a modular kitchen and wardrobe company based in Mumbai, India. We specialize in designing and manufacturing modular kitchens that are customized to meet the specific needs of our clients. Our target audience includes homemakers with a budget of 2.5L and above, who wish to upgrade their kitchen to a modular one in Mumbai. Our team at LOTL was hired to help Lumba World increase their sales and grow their customer base.

Challenge

  • Increase Lumba World sales in Mumbai within 1 year

  • To generated revenue of  1.2 CR in the given time frame

  • Improve brand awareness among the target audience

  • Address challenges hindering sales growth and market penetration

Strategy

  • Conducted market research to identify target audience needs

  • Designed marketing campaigns based on research findings

  • Implemented multi-faceted strategy to achieve objectives

  • Focused on resonating with potential customers

Lumba Team.JPG

The following strategies were employed:

We designed a comprehensive digital marketing campaign that included social media advertising, email marketing, and search engine optimization. This campaign was designed to increase brand awareness and generate leads for Lumba World. We focused on creating engaging content that would showcase the quality and features of Lumba World's products, while also addressing the pain points of their target audience.

 

In addition to the digital marketing campaign, we also organized a series of events and exhibitions in Mumbai to showcase Lumba World's products and services. These events were designed to give potential customers a hands-on experience of Lumba World's modular kitchens and wardrobes. We created a visually appealing display that highlighted the design and functionality of their products, while also providing an opportunity for Lumba World to interact with their potential customers and address any concerns they may have had.

Result

  • Lumba World achieved sales objectives within 1 year

  • Generated revenue of  1.2 CR in just 1 year

  • Significant increase from previous sales figures

  • Digital marketing campaign generated substantial leads and grew customer base

Conclusion

  • Achieved sales objectives within 1 year

  • Digital marketing, events, and exhibitions boosted brand awareness

  • Generated leads for Lumba World

  • Established Lumba World as a leading modular kitchen and wardrobe company in Mumbai

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